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The Bud Light Boycott is Actually Working: The Company is Tripling Their Marketing Spending to Save the Brand this Summer

The Bud Light Boycott is Actually Working: The Company is Tripling Their Marketing Spending to Save the Brand this Summer

The Bud Light Boycott is Actually Working: The Company is Tripling Their Marketing Spending to Save the Brand this Summer

By Collin Rugg

The Bud Light boycott is actually working:

The company is tripling its marketing spending to save the brand this summer.

The company is literally giving away beer for free to sellers.

Bud Light sales dropped 17% by mid-April.

CEO Michel Doukeris has officially disavowed the Dylan Mulvaney partnership.

In-store sales dropped 26% in the final week of April.

Click Here To Play the Video

Original Source: https://twitter.com/CollinRugg/status/1654170639773896704

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